Call
413-303-9193
to schedule a marketing analysis for your business!
Boysen Hodgson is a Graphic Designer living in Springfield, MA. Boysen specializes
in print advertising, logo design, direct mail marketing, product photography
and branding.
boysenhodgson.BIZ
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TESTIMONIALS
The H2O Marketing Site is LIVE.
Hodgson, Olson-Hodgson. Kendra and I always trade ideas and share expertise. H2O is the culmination of that partnership. U
CHECK OUT GET IT OM (tm) Yoga Clothing Constantly adding new designs!
Someone suggested this site to me and I checked it out. It seems to me that the truly hard work of becoming and remaining self-aware is something that men really don't spend much time thinking about or pursuing. Of all the resources on the site, much of what is geared toward men has to do with E.D. or with how to get women into bed. Sad, disturbing, not a very hopeful sign for our world. In fact, I think that most men consciously avoid self-awareness and connection. The fear and shame stirs when a man is faced with someone (man or woman) who speaks from a place of authentic awareness is not easy to overlook - so most men do their best to avoid it.
I know a lot of great men. And many of them suffer from isolation, depression, anxiety disorders, or chronic numbness (they just don't seem to feel much of anything). Most of them act happy. Most of them say that life is good. Many of them are quite successful in the world - and yet the things that seem to be missing are the conscious connection to self and connection to a purpose larger than the immediate day-to-day demands of living.
So this is what I stepped up for on Self-Growth. To offer more men the possibility of meaningful connection to themselves and to the wider community and world around them through the ManKind Project.
If you are living with self-awareness - SHARE IT - I believe that it is the responsibility of all awake beings right now to rebuild the connections of love, service and community that continue to be seriously damaged by our consumer media driven culture.
If you are looking to confront the emotions that stir below the surface when you catch a glimpse of your deeper self in the mirror - come sit with some other men who are willing to hold that mirror up for you. Call me for more information or visit www.openmen.org - the web site for the Springfield Open Men's Group.
Thank you ... to Bill Peters and Greg Saulmon for my inclusion in a recent article in the LOCAL BUZZ (CLICK FOR THE ARTICLE) Magazine talking about the ManKind Project. If you read the article and would like more information about MKP - call me. 413-303-9193, you can also speak to someone by calling TOLL FREE877-THE-NWTA. You can sit in on a men's group here in Springfield, MA. We are now holding an OPEN MEN's groups every Thursday night in West Springfield. Call me for more information or visit www.openmen.org - the web site for the Springfield Open Men's Group.
MANKIND PROJECT on YOUTUBE.
I was invited with Bob Miessner, another New Warrior Brother to be on a TV show in September, it recently posted onto YouTUBE. Click above to see the video. For more information about MKP - go to MKP.org
WHAT I CAN DO FOR YOUR BUSINESS
Complete BUSINESS DEVELOPMENT PACKAGES including WEB, GRAPHIC DESIGN, DIRECT MAIL, LOGO DESIGN and MARKETING CONSULTATION.
Start-up Packages including LOGO DESIGN, BROCHURE and BUSINESS CARDS
WEB DESIGN. CREATE a new web site for your company getting the customized look that you deserve for a lot less than you thought you'd spend.
PROJECTS, PROJECTS, PROJECTS - Need a new T-shirt, Mug, Pen, Hat, Custom Puzzle designed for your upcoming special event, reunion, training? I can do that.
COPYWRITING and EDITING - I graduated summa cum laude with a BA in English. I have been doing advertising, marketing and business copywriting for 9 years. If you need to rework you website, your brochure, your company business plan, I can help.
CREATIVE MARKETING and MARKETING CONSULTATION - I will work with you to come up with the perfect pithy promo for your business OR to create a comprehensive marketing strategy to get your business positioned the way you want it.
MOTION GRAPHICS - Maybe you already have website, but you need to add that little punch with some motion graphics. I am highly skilled with Macromedia FLASH. I can help you.
When you are ready to take your marketing
to the next level, call Boysen Hodgson. With the amount of knowledge and
experience he has, he is ready to help you meet your challenges.
Here is what some clients have had to say.
As a business owner, it's very important
to have an external team that's reliable and creative. I feel that Boysen
is one of my best team members.
- Wendy Krivicky,
the Bookkeeping Barn
Boysen is my primary visual and graphic design team member in the development of ValleyLists.com and our related marketing materials. I appreciate his creative mind, his skilled eye and hands, and especially his ability to work with me to help manifest the vision that has been evolving in my head. I get lots of positive response about ValleyLists.com and our marketing materials. Boysen's work is the heart of what makes both so visually appealing.
I have found Boysen's intuitive design and marketing solutions to be right on the money. Boysen managed to capture the look and feel that would speak directly to my target audience and not be perceived as another advertisement. If you want to get the greatest impact for your marketing dollars, you need Boysen on your team! -
The best part about working with Boysen to develop my company's logo was that he really took the time to understand the vision for my company and the image that will represent it to the public both in-person and online. I appreciated the in-depth questions and the time he spent teaming with me to create a beautiful logo. He didn't stop until it was absolutely what I wanted, and what he developed is pure perfection.
Complete Development of D and D Cabinets, Inc. www.danddcabinets.com - D and D Cabinets is a custom cabinetry and kitchen showroom in New Hampshire. This site features several Flash pieces.
Graphic Revision for the Datalever Corporate Web Site www.datalever.com - Datalever is a leading provider of data quality software to mid and large sized companies in many industries.
Promotional site for the book: The Macho Paradox www.themachoparadox.com - A web site for a book of the same name by a progressive anti-violence advocate / activist and speaker, Jackson Katz.
Jackson Katz's Web Site: www.jacksonkatz.com - Jackson Katz's professional web site. Jackson is a nationally recognized speaker and activist in anti-violence work. I am proud to be associated with the groundbreaking work he has been doing for the last 15 years. His site is rich with resources.
Hop River Concrete Company: www.hopriver.com - Hop River Concrete Company. The rapidly growing business of a friend of mine, Peter Jacques. Peter is a man with a lot of depth and a lot of fluidity in his nature, even though he runs a concrete company. This is the look I went for.
Other Web Sites:
Valley Lists www.valleylists.com - is the brainchild of my good friend Will Flanders. I designed the LOGO and created the visual style of the site. The programing was done by Art Zemon and the Hen's Teeth Network. The site is a community portal and collection of very useful information including business listings, non-profit listings, Free Classified Advertising and many other lists. Valleylists is a locally grown and locally focused portal with robust search technology built in. You can advertise your business with multiple photos and as much text as you would like to include for $60/year.
RECENT PERSONAL REFLECTIONS
March, 2008
Testing myself - Do you know those folks who will introduce themselves and tell you their Enneagram Score within the first couple of sentences? I know some of those folks - and I hadn't taken the time, until no,w to actually take the test online. There are several very fast tests available. I took the test (3 different versions) and got similar results every time. I must say that the results are not too surprising to me. So, if you are compulsive about typing - here you go: Boysen's results from the Enneagram:
to the typing profile here - I am a strong type 3 and secondary type 8.
Type 3's tend to be motivated by 2 things - in a healthy frame of mind they are highly motivated by self-improvement. By improving themselves they find recognition and admiration from the outside world and this helps them (me) achieve balance. In the negative frame of mind they (I) fear failure and will go into competitive mode in order to prove myself to the outskide world. I believe that my general growth in the last 4 years has been strongly toward the healthier side of this. That is not to say that I don't spend time living out of fear or being competitive.
Type 8's are motivated by a need and desire to be self-reliant. They tend to be strong leaders. In the positive aspect this self-reliance is usually very successful. The negative is the fear of submitting to othesr and the state of being dependent on others. I certainly note that I have spent some time rebeling against authority and being very afraid of being dependent on others for my well being.
October, 2007
I have hit a new stride in being able to execute on a Graphic Design idea and quickly carry it to completion. How? That's the fun part. Creativity drives all aspects of my life. The process of making something from nothing is fascinating and fullfilling. In graphic design, much of the work occurs without so much as a pencil. The ideas that I work with usually form as images in my mind long before they are translated into paper or pixels.
I create as I drive. I create as I go to sleep at night. I create in the middle of the night. I start with the client. My process for any new project starts with an interview. Many of the questions will be the same from client to client, but then there is a level at which I simply allow conversation to steer the questions. It is in this interview that I will begin the process of designing the finished product, by listening to the client and drawing associations between what they say and the visual world that I inhabit. Often it is an intuitive process. Often I will be able to articulate in this first meeting what it is that the client is looking for - simply by following the threads of their thoughts and drawing on the visual parallels that occur to me.
I will usually do sketches during that first meeting which become the framework of the final product. In the words of Steven Covey "Begin with the end in Mind." Within the next days I will allow the images to flesh out in my mind before sitting down to the computer.
Once I begin work on the computer, much of the thinking has already been done. It it then my task to pull together all the ideas that I have been working with and give them a visually compelling look and congruence. What I find lacking in many designs is a coherent sense of structure underlying the artistic components of the piece. My background is in architecture and building. I bring this form to all my design. I create a consistent grid upon which all the elements are placed. Then it is a matter of playing with the individual elements to create harmony on the surface of the structure.
Feedback is my friend. I have learned in the process of designing that the most important asset I have is the criticism of my clients. My client has the answer I am looking for, even if they have no idea how to get there. This is another way in which I believe I am uniquely able to provide innovative design solutions. I am not stuck in my own box of tricks. I allow the freedom to explore what the client has brought to the table. By doing this I know that I will get a solution that they will be pleased with and that I will be proud of.
Self-Growth.com
Thank you ... to Bill Peters and Greg Saulmon for my inclusion in a recent article in the 